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Here are 10 reasons why you should create your own website:
If you create your own website, you will not only have a lot more opportunity to generate sales from a product, you will also be involved in starting and expanding your business online.
1. To have your own website is like having your own house: It is your very own home on the Internet. After you have created your own website, you publish it on the net through a webhosting site and by registering a domain name. This gives you the right to claim it as your very own website! It is yours and you can do with it what you want (obviously you will put loads of good content on it to attract visitors with much needed information and turn them into buyers…); you can even sell it after a few years if you feel that you have made enough money from it.
2. The life of your website on a free webhosting site or even a blogging site is at the mercy of the owners of these free hosting sites. You can lose months and years of hard work, all your customers and income if they decide to close down the free hosting site.
3. You can create the image you want to project: When you create your own website, you decide how you want it to look and what products you want to sell. You can have a simple one or two-page website or you can expand it to look like a million dollar company’s website with hundreds of pages. You have total control over it and this alone will set you apart from the millions of websites on the Internet. It will be your personal brand that your customers will come to recognise and trust.
4. Your business is open 24 hours a day for customers from all over the world: No more worries of losing sales because of weekends, holiday seasons or different time zones. We are all familiar with product sales pages where the words “download now even if it is 3 a.m.” appear. While you are sleeping in your bed in a city somewhere in Mexico, the customer in Russia will still be able to buy your product if you have created your own website.
5. You can build an international customer base: People from all over the world are able to see the products and services you offer on your own website therefore your customers are not limited to a store in your home town. Literally a case of “the world is your play (sales) ground.”
6. You can provide services to all the many eccentric shoppers out there: There are thousands of people who do not like to go to the shops because they don’t like the crowds and the noise in shopping malls or have a phobia about elevators and escalators. If you create your own website to provide the products or services they want you will soon have a list of thankful customers who will visit and buy from your own website on a regular basis.
7. You can provide products to handicapped people and senior citizens: We tend to forget how difficult it is for people in wheelchairs and the elderly to do their own shopping. If you have your own website, you can provide them with products or services which will make life so much easier for them and you will soon have returning customers who are willing to buy from you.
8. You have no staffing costs: You can offer your own products without hiring extra sales people. You won’t have to pay for holidays and wasted hours when your employees are away from the business, and you don’t have to pay compensation or employee insurances. In short, with your own website you can do everything as and how you want and save a lot of money as well.
9. You can establish a web presence in a very short time: After creating and publishing your own website on the Internet, besides submitting your website to search engines, you will quickly be able to reach potential customers if you provide good informational content on a continuous basis, well-placed graphics or product images, (remember a picture paints a thousand words… but don’t fill the whole page with graphics) offer something of value like a free product if they sign up for your newsletter (you are going to start a newsletter… right?) through which you can build a solid relationship with your readers and soon-to-be regular customers. This will be the easiest and most effective advertisement you can use for your online business.
10. You will save on advertising costs: If you compare the costs of offline advertising media like newspapers, magazines, even paying somebody to design and print your business cards and flyers, you will realise that by having your own website is in itself a way of advertising your products and services virtually free. Add to that the many free advertising, free article and ezine directories as well as social bookmarking and forums that can all help you in promoting your products or services, there is no reason to not be successful with your online business.
By not creating your own website, you leave a wealth of opportunities lying on the table!
Article Source: sooperarticles.com/internet-articles/web-design-articles/10-reasons-why-you-should-create-your-own-website-today-2903.html
About Author:
If you don’t have your own website yet… create one today! If you don’t have an idea how to do it, there’s a brand new video course called Create Your First Website By 3:45 This Afternoon! By visiting squidoo.com/how-do-I-create-a-website you can start your online business. Author: Elsie van Rooyen